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What is ActiveProspect TrustedForm®?

ActiveProspect TrustedForm® is a consent verification solution capturing essential proof of consumer consent during online lead collection. It securely documents consent interactions, protecting your business from compliance risks.

Why Does leadping Require TrustedForm®?

leadping requires TrustedForm® certificates primarily because carriers frequently demand proof of consent to validate messaging and calling activities. TrustedForm® dramatically streamlines this process by providing reliable, automated verification.

Simplified Carrier Compliance

With TrustedForm®, leadping can automatically fulfill the majority of carrier requests for proof of consumer consent, avoiding cumbersome and lengthy manual verifications. Without TrustedForm®, validating consent becomes time-consuming and challenging. The Telephone Consumer Protection Act (TCPA) requires explicit proof of consent, but it’s far from the only regulation that does. A growing number of federal and state privacy and communication laws—such as the CAN-SPAM Act, California Consumer Privacy Act (CCPA), and various state-level mini-TCPA laws—demand verifiable documentation of consumer consent for outreach.

Ensuring Technical Accuracy and Reliability

TrustedForm® certificates include real-time visual captures of lead-generation interactions, providing irrefutable evidence of what consumers saw and agreed to. This significantly assists in dispute resolution and regulatory compliance.

Enhanced Lead Quality and Fraud Prevention

The validation provided by TrustedForm® helps detect and block fraudulent or bot-generated leads, ensuring you focus exclusively on genuine, high-quality prospects.

Reputation and Brand Integrity

Consistent use of TrustedForm® demonstrates your commitment to ethical lead acquisition practices, enhancing consumer trust and protecting your brand’s reputation.

Widely Adopted Industry Standard

TrustedForm® is broadly used across the industry. If your current lead providers aren’t yet integrated, we recommend requesting TrustedForm® certificates from them. Next Steps:
  • Confirm your lead sources provide TrustedForm® certificates.
  • Request integration if necessary.
  • Include a valid TrustedForm® certificate URL when submitting leads to leadping.

What If My Leads Don’t Have TrustedForm®?

Unfortunately, leads without a valid TrustedForm® certificate cannot be accepted into leadping’s system. This requirement ensures compliance, maximizes deliverability, and maintains the highest lead quality standards.

Active Certificate Requirement

leadping mandates an active TrustedForm® certificate URL for each lead. We continuously validate these certificates, which typically expire after 90 days unless actively retained. For extended retention, ensure you manage your certificates accordingly. For further assistance, contact our support team at support@leadping.ai.
Disclaimer: TrustedForm® is a registered trademark of ActiveProspect. ActiveProspect has not endorsed or reviewed this content. leadping provides this information solely for transparency purposes and does not assume responsibility for content transmitted by its users.
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